I was going through an interesting article on BigThink today. There is no doubt, the culture is shifting towards 'Social Financing'. Some call it as ‘Crowd Funding’. Crowd funding, inspired by crowd sourcing, describes the collective cooperation, attention and trust by people who network and pool their money together, usually via the Internet, in order to support efforts initiated by other people or organizations. Crowd funding occurs for any variety of purposes, from disaster relief to citizen journalism to artists seeking support from fans, to political campaigns.
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