Thursday, July 30, 2009

Portland businesses criticize city's bid for free Web redesign

Crowdsourcing is hot in the business world, with companies asking the public to design T-shirts, shoes and more -- then vote the best entries into stores. Portland city officials joined the fray this month, launching a contest to help redesign the government's Web site. They see the project as a hip, tech-savvy way to engage a city known for civic pride. "Portland has a lot to live up to in terms of public input," says Roy Kaufmann, spokesman for Mayor Sam Adams. Not cool, Portland. By asking amateurs to design for free, creative professionals say, the city is disrespecting a signature industry and botching a chance to brand Portland.
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