Small nonprofit uses ‘crowdsourcing’ to attract philanthropy

When it comes to raising money, smaller nonprofits may find it difficult to attract philanthropy. However, some may find that technology can be a great equalizer.That was the case with Critical Exposure, a Washington, D.C.-based nonprofit that has only four staff members. Though it is small, the nonprofit firm was able to raise $15,669 from 614 donors during GlobalGiving’s U.S. Open Challenge. GlobalGiving is an online marketplace that showcases a variety of causes, charities and projects.
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