Friday, December 4, 2009

NYT Moves to the Crowd?

As we find more and more ways to connect online, the trend of crowdsourcing only seems like a natural progression to solve problems, collaborate, and join in discussion with people from around the world. Crowdsourcing’s scope – from social networks to intellectual capital and microfinancing – covers nearly every industry imaginable, and continues to be adopted by new ones every day.

The New York Times is branching out and experimenting with the latest area of crowdsourcing – crowdfunding. Similar to crowdsourcing, the idea of crowdfunding asks people to donate small amounts of money to support a larger cause. In this case, users on the site Spot.Us raised funds to help reporter Lindsey Hoshaw travel to a remote part of the Pacific Ocean in order to report on an environmental story. It was the Times’ first crowdfunded story – and will most likely not be its last.
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