Saturday, November 20, 2010 launching first crowdsourcing social network 11-22-2010

Amy Abrahams
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072 111 09 33


Cape Town – South Africa, will be launching the first crowdsourcing social network
that utilizes a custom built drag and drop website builder available for free to any registered
user. Evly is an online network of crowdsourcing communities where users can create
advanced crowdsourcing websites in a few clicks to bring people together to constantly solve
new challenges.

Crowdsourcing is the method of sourcing a solution from a crowd, community or social
network as opposed to a single contractor with the understanding that the wisdom of the
crowd is greater than the wisdom of the individual. This method not only gives rise to a variety
of stimulating solutions but also powerful viral marketing potential.

Evly websites function much like the group or fan-pages on other social media websites,
however evly provides users with their own unique website and the ability to grow a network
based around their particular interest or need. In addition, evly will provide advanced
crowdsourcing and social networking features which will enable website owners to easily
manage and grow their own community.

CrowdTech, the holding company for, and, utilizes the
insights acquired from’s crowdsourcing model. Along with two years of
research in the development of evly, CrowdTech combines these learning’s in the development
of this distinctive crowdsourcing social media platform. CrowdTech recognises the need to
provide a service that will allow anyone through the medium of the Internet, the opportunity to
source solutions by harnessing collective intelligence, skills, talent or collaborative efforts
through a large network of people.

Co-Founder, Eran Eyal suggests: “The social web is no longer going to be about idle chatter on
a platform populated by reactive users: is about a world of PRO-active website
creators and community members constantly looking to solve new problems and build
solutions in an environment saturated by the right tools.”

Evly provides the tools that enable general users and large brands to achieve various
objectives: the platform allows community engagement, the ability to source answers to any
possible question, fund raising for various ventures, and the gathering of market research
through analysis of comments, feedback and voting.
CEO of CrowdTech, Eric Edelstein, proposes that the future web will be centred on goals,
objectives, purposes and challenges. “ allows interaction with a purpose rather than
people just interacting for the sake of it! Companies and individuals from all across the globe
are now beginning to see that they can solve problems by tapping into a larger knowledge
base, at a fraction of the price and in a much shorter time through the Internet.”
Evly - the “network of networks”, will open up a world of hybrid crowdsourcing communities to
every evly user. Just by joining or any community built off the evly platform, users will be encouraged to explore the evly network through their own personalised dashboard. There
they will be able to search, discover and participate across the entire evly network of
crowdsourcing communities. Analysts predict the estimated growth of evly over the next 36
months will be around 35 million registered users, along with 1.5 million active websites and
4000 corporate clients.

Level 1: Starter - Individuals and companies can set up crowdsourcing websites and pose
challenges for free. All evly websites will benefit from participating through’s ‘network of networks’ in order to utilize collective knowledge.

Level 2: Customisation – Building on from Level 1, the first premium model of evly will give
the website owner more control over the design and branding of their website. Website owners
will be able to create a fully customized website in minutes.

Level 3: Independence - Will afford website owners the option to remove themselves from the
evly network. Website owners will also have 100% custom branding, as well as ownership of
all member information. is currently opening up 450 spots for BETA testers. If you would like to be one of the
select few to test this revolutionary platform register now at

CrowdTech Co-founders of, Eric Edelstein and Eran Eyal, have driven their t-shirt design crowdsourcing company to become the success it is today. The online design crowdsourcing
community and t-shirt store has thus far won various awards during its short lifespan, including
winning the 2009 SA e-commerce awards. The company earned second place at the
Innovation 100 awards held by The in California in 2008. Other awards include
the Silver Trophy in the South African Online Publishing Association awards. Recently
Springleap was used as a case study for Joel Comm’s authoritative book : “Twitter Power” and
Jon Reed’s upcoming book : “Get up to Speed with Online Marketing”.
Eric Edelstein co-founded the incuBeta group, which launched the global search marketing
company, Affiliate Marketing Network and website
builder He is currently the CEO of CrowdTech, the holding company of, and

Eran Eyal is a technology forecaster, journalist and entrepreneur. He spearheaded launching
iiyama Benelux in South Africa and has worked closely with major technology manufacturers
internationally specializing in conceptual design solutions. He is currently the Director of
Business Development for CrowdTech and heads up and
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