Crowdsourcing: 5 Reasons It's Not Just For Startups Any More

Next-generation enterprises looking to drive efficiency and innovation have recently been able to tap into online communities to offload work. For the first time since outsourcing became prevalent in the 90s -- making it easier to move tasks out to partners that could do something better or more cheaply than you could -- businesses now have a new, potent, and often far cheaper option thanks to the Web. Frequently referred to as crowdsourcing, and a darling of the Web 2.0 industry, it has recently come of age as the tools and marketplaces for on-demand work capacity on the network have expanded far beyond the early volunteer communities that originally proved out the concepts. These pioneers, which include the world of open source software and online services such as YouTube and Threadless, get most of their value from a large group of people or community through the simple use of an open invitation.
How Crowdsourcing Works...

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TCL Crowdsourcing Brings On-Demand Web and Application Testing to the UK

18,000-Strong uTest Community Now Available to Help UK Organisations Control Cost of Software Testing, Accelerate Time-to-Market and Improve Overall Quality. TCL Crowdsourcing today announces that uTest, the world’s largest marketplace for testing web sites as well as desktop, mobile and gaming applications is now available in UK. The on-demand, Software-as-a-Service (SaaS) solution is already reshaping the quality assurance (QA) landscape in the USA for organisations such as Google, Thomson Reuters and Intuit, and is set to do the same in the UK. Tony Prosser, Director at TCL Crowdsourcing explains, “Unlike hiring additional in-house QA personnel or signing long-term outsourcing contracts, TCL Crowdsourcing enables real-world, massive software testing coverage. Bespoke virtual QA teams with appropriate skills are constructed by environment and demographics such as access device type, application rules, firewall settings, geographic location, language, age, sex etc and deliver real-time responsiveness.
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