Wednesday, September 9, 2009

Million-Dollar Crowd Sourcing:

Shankman has since grown HARO, which started out in 2007 as a Facebook application, into a million-dollar business built around a mailing list of 100,000 press-hungry readers..."Open my e-mail and you can wind up on the front page of a national newspaper, or on the Today Show," he says. The cost? Just a couple clicks.
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